PROFIT started out of a friends garage north of San Francisco during the height of the pandemic.

Since launching in 2020, we have shipped out tens of thousands of pounds of fitness equipment across the globe and have already helped countless numbers of people improve their strength, fitness and well-being. We need to actively shape the mindset of  the American people to default towards health and strength, never weakness.

The PROFIT symbol represents moving forward despite adversity.

We believe that you have to make time to exercise because there will never be more time than what you decide to earn. Your health and strength must be a commitment because all else follows this. We won’t keep you motivated, you will do that for yourself, but we are here when you want to tap into what is provided.